A24 is turning Timothée Chalamet’s star power into a full-blown marketing machine as ‘Marty Supreme’ goes viral with stunts, ...

In this eye-opening video, we dive into an insane viral marketing hack that could revolutionize the way you promote your ...

For years, “going viral” has been viewed as the ultimate marketing win—a single piece of content skyrocketing to massive visibility seemingly overnight. However, virality may not always deliver the ...

In a world where likes and shares are often seen as the ultimate markers of success, businesses are increasingly looking to dig deeper into the metrics that really matter. Viral marketing campaigns — ...

What in the marketing department is going on? That’s what many people have been asking themselves after American Eagle dropped its “blue jeans” Sydney Sweeney campaign and e.l.f. Cosmetics launched ...

While I’m on the record as absolutely loving the film, many fans consider Iron Man 3 the worst entry in the entire Marvel Cinematic Universe. There are many reasons for this, but the thing that ...

NEW YORK — The Mets may lead the league in viral moments. It started on Opening Day with the club’s veteran of the game, a World War II veteran memorably named Seymour Weiner. The Mets’ early summer ...

Studios spend millions of dollars every year trying to figure out the best way to market their movies and shows to the public. As we've entered the digital age, we've seen marketing evolve beyond just ...

Smile 2 is arriving in theaters and Paramount is once again counting on the viral marketing strategy that made the first film a box office winner before it even opened. However, it’s hard to catch ...

LAS VEGAS--(BUSINESS WIRE)--MGM Resorts International, a global leader in entertainment, hospitality, and leisure experiences, has named Viral Nation its official Influencer Marketing Agency of Record ...

Forbes contributors publish independent expert analyses and insights. Renae Gregoire covers content marketing and great content experiences. Unbelievable! One meme. Millions in value. Zero ad spend.

In a world obsessed with popularity, is viral video the best route for B2B brands – and what does it take to get there? Jessica McGreal investigates The viral epidemic has hit. Whether it’s likes, ...